EP #146: The Self-Confidence Required To Become The Local Go-To

What if the thing that’s keeping you from becoming the local go-to in your city isn’t your visibility or marketing strategy… but the belief that you need to feel confident first?

In this episode, we’re talking about the difference between confidence and self-confidence and why self-confidence is the real skill you need to grow visibility, show up consistently on social media, put yourself out there locally and become the person people think of first.

If you’ve ever felt imposter syndrome, fear of showing up or like you’re just not good at marketing, this conversation will reframe everything (and give you a much more doable way to move forward).

In this episode you’ll learn:

• Why “confidence” is a result, not a requirement to get started and the simple mindset shift that helps you start showing up before you feel ready
• The real difference between confidence vs. self-confidence and how to use self-confidence to follow through on marketing even when you feel uncomfortable
• How to stop making “I’m bad at this” mean “I’m not cut out for this” and instead use those early messy reps to build the local visibility that eventually gets you fully booked

Mentioned in this episode:

• Work with me inside The Localpreneur Academy
• Follow me on Instagram @‌lesliepresnall
• Download my Free Guide: How To Grow Your Local Instagram Following

If you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.

Rate, Review & Follow:

“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

Listen to the Grow Your Local Business podcast on Spotify | Apple | Amazon Music | or here in your browser